Profile of Izzat Hafizzuddin Akmal Bin Mohmad

Izzat Hafizzuddin Akmal Bin Mohmad Content & Campaign Strategies
3 years experience 0 projects worked Malaysia
RM50.00 /hr RM0 earned
Bulk MarketingContent WritingCopy WrittingCreative writingCRMCustomer ServiceFacebook MarketingMarket ResearchSEOSocial Media

Content Marketing & Campaign Specialist with 3+ years of experience in lead generation, content operations, stakeholder engagement, and integrated marketing campaigns. Generated 50,000+ leads through email marketing campaigns, managed 50+ content assets weekly, published 100 entrepreneur success stories, and coordinated nationwide engagement initiatives involving 200+ stakeholders. Seeking to leverage expertise in campaign execution, content strategy, and marketing operations.

Work History (0)

  • There are no activities yet.

Work Experiences

  • Content Specialist

    Richworks International Sdn Bhd

    June 2020 - December 2021

    1) Crafted persuasive copy for 3 landing pages daily to support CRO and lead generation.
    2) Generated 50,000+ leads through automated email marketing campaigns.
    3) Edited 50+ client success stories weekly while maintaining quality and deadlines.
    4) Helped publish a 100-entrepreneur compilation book to strengthen brand authority.
    5) Created SEO-driven content with top-performing posts achieving more than 10,000+ likes.

  • Marketing Executive

    Seraimas Herb

    December 2021 - March 2022

    1) Wrote scripts for the SeraiMas Herb x RTM Selamat Pagi Malaysia campaign aired on national TV.
    2) Developed demographic-based marketing strategies to strengthen audience targeting and brand positioning.
    3) Managed multi-platform content and analyzed campaign performance to improve ROI.

  • Marketing Executive

    KRU Entertainment (Masterclass)

    December 2022 - March 2023

    1) Managed campaign documentation and operational processes with 100% accuracy for the Edu-fluencer Campaign.
    2)Built and qualified a database of 200+ educators for targeted outreach and lead generation.
    3)Executed bulk messaging campaigns via WhatsApp, SMS, and email to improve participation and engagement.
    4)Produced 33+ presentation decks for campaign strategy and stakeholder communication.

  • Content Strategist (Project-Based)

    Self-Employed

    April 2023 - Now

    1) Edited 50+ manuscripts and articles for grammar accuracy, clarity, and SEO structure.
    2) Managed end-to-end content development from ideation and research to editing and performance review.
    3) Conducted trend and audience research to improve content relevance and campaign alignment.

Education

  • Bachelor of Creative Technology (Hons) in Creative Industry Management

    Universiti Teknologi Mara (UITM)

    September 2015 - December 2018

    Activities and societies:

    1. Theater Publicity & Marketing
    Managed social media and media promo (including Radio UFM and newspapers) for productions such as Teater Amy Sofia and Mamak The Musical.

    2. Content Production
    Contributed to the production of short films (Lafaz, Hikmah) and telefilms (Abah).
    Demonstrated technical proficiency in SCP/ MCP and Motion Camera techniques.

    3. Public Relations (PR)
    Led group collaboration concepts and spearheaded program promotions for projects such as Fita Bersamamu and Library Day.

    Arts management through the Bachelor of Creative Technology (Hons.) Arts Management programme is the organizational foundation of any creative art. The three-year programme allows for the structuring and execution of film, theatre and animation productions, and the organization of creative events such as concerts and cultural performances. The programme develops students’ managerial skills as they work in teams in order to ensure the success of a given task or project.